Dr Peter Ketyenya, CEC for Trade, Industrialization, Cooperatives and Tourism, today graced the closure of the 3rd Edition Central Rift Hoteliers conference.
The event was held at Water Buck hotel and organised by Insight hospitality led by Mr Titus Korir (Editor) and Tourism Fund, Central and Southern Rift Valley region.
The conference brought together several number of hoteliers and exhibitors from different counties in Rift Valley region.
Dr Ketyenya, thanked the organizers and the hoteliers for coming together at the conference, terming it as good opportunity for them to showcase their products and services as well as getting well acquainted amongst themselves.
He said that the County Government, lead by H.E The Governor, Hon Lee Kinyanjui is committed towards supporting upcoming startup businesses as well as already established ones.
He added that the County is creating an enabling business environment for local and international investors.
CEC Ketyenya said that taxes and levies charged to businesses in the Hotel sector would be significantly reduced following passing of the Tourism & Marketing Bill by Nakuru County Assembly.
He asked hoteliers to work in collaboration with the County Government and engage in public participation when called upon.
Dr. Ketyenya added that Nakuru County has already embraced use of technology in marketing the County as a premier Tourism destination through Visit Nakuru. He urged the Hotel Industry to do the same noting that online marketing has a global impact.
CEC Ketyenya also said that Nakuru County will soon host a Tourism & Investors Conference and also a Cultural event, saying that the County’s diverse cultures should be appreciated.
Source: Amos Bett